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Jim Kukral, author of the bestselling book, Attention! This Book Will Make You Money, delivered a keynote address at Affiliate Summit East 2010 on Tuesday, August 17, 2010.
Jim gave an inspirational talk about building a business around a lifestyle and defining your own success.
About a week before the keynote, Jim reached out to a bunch of his industry friends who he referred to as his Affiliate Superfriends (read more about this story) – I think he was asking them to help promote his keynote, but I don’t recall the details.
The neat part was when his friends dropped him off the email list and hatched a plan to all show up to his keynote in capes to support him as his Affiliate Superfriends.
It was a neat moment that got him choked up.
Anyhow, have a listen to Jim’s keynote – it’s an eye-opening talk about making changes in your life to find your happiness.
Attending keynote speeches can be valuable because you can gain and implement some knowledge right away or act on inspiration from the talk, as well as have the unique opportunity to get face time with the speaker.