Even if you’re going to a conference with the primary goal of learning new things, you will also be networking. It’s inevitable.
Just so we’re clear, networking should be about relationship building for you. It’s really any interaction you have with fellow attendees at the conference.
It’s to your benefit to meet as many people as you can in your industry and build relationships. But don’t make it a numbers game.
Nobody gets a prize for collecting the most business cards. The prize is in the relationships, so take the time to get to know people and find out what they do and what they need.
Some folks might be just right for you to work with, and others might not have a clear benefit to you. So, think about how you might benefit them. They just might be the connection that brings you your next great relationship.